Print Work
Print Work
Print Work
Ali (Lifton) Bennett
Graphic Designer
Email:
Location:
New York, NY
EXPERIENCE
JANUARY 2015 - PRESENT
Graphic Designer • Freelance
AB GRAPHIC DESIGN /
ALEXANDRA LIFTON GRAPHIC DESIGN
Design both digital and print work. Projects include illustrations, logo design, app icon design, Snapchat geo filters, invitations, evites, fliers, website wireframes, print ads, postcards, business cards, Facebook ads and any other design work requested. Learned the ability to manage time and projects wisely.
MARCH 2022 - AUG 2023
Senior Graphic Designer • Permalance
MADE IN
Use Adobe Creative Suite and Figma daily to design Amazon and website PDPs, emails, banners and other web assets. Drew product CADs, Icons, badges and infographic charts. Retouch and color matched product and lifestyle images. Print work includes ads, postcards, business cards, and catalog design.
JUNE 2021 - APRIL 2022
Senior Graphic Designer • Permalance
CAMP GLADIATOR
Used Adobe Creative Suite, Google Slides, and Figma on a daily basis to design Emails, Gifs, Social Posts (Instagram/Facebook posts, Instagram Stories, Twitter Posts), Web Banners, Mobile App Mock ups, Zoom Backgrounds, Email Banners, Nutrition Guides, Post Cards, Business Cards, Flyers, Posters, Tent Backdrops, Stickers, Door Hangers, Yard Signs, Place Cards, Bingo Cards, etc.
AUGUST 2020 - OCTOBER 2020
Graphic Designer • Contract
DÉCOR
Designed everything from presentations to logos and packaging. Created both digital and print assets for the company. Some work included Google ads, web banners, social assets, emails, logo design, presentation design, product hangtags and more.
AUGUST 2018 - JANUARY 2020
Senior Marketing Graphic Designer
(Helped bank liquidate until July 2020)
WORTH COLLECTION LTD.
Designed all the print and digital collateral that left the company. Designed for both Worth New York and W by Worth Facebook, Instagram, Linkedin and Youtube accounts as well as made the posts. Digital work included: Emails (Sale, retail outlets, weekly, ambassador, email marketing templates for stylists, event invites), Google Ads, Website Banners, Invitations (internal and external), Email Banners, Website Thumbnails, Directories for stylists, and more. Print Work included: Post Cards, Invitations (internal and external), Gift Cards/Vouchers/Gift Certificates, In-store Signage, Self-Mailers, Posters, Trunk Show Signage and any other requests that come in.
FEBRUARY 2018 - MARCH 2018
Graphic Designer • Contract
LACOSTE
Designed all consumer facing creative work (emails, landing pages, display banners, onsite banners). Resized and optimized images files for website. Designed and sliced email and web templates in Adobe Photoshop and made them interactive using Dartagnan. Created vector illustrations using Adobe Illustrator.
NOVEMBER 2017 - JANUARY 2018
Graphic Designer • Contract
TOMMY HILFIGER
Designed print collateral for in-store visual training. Photographed apparel to be used for training guides. Resized, recolored, silhouetted, and retouched images in Photoshop. Built visual guides for new store openings. Used Illustrator to create infographic elements. Used Indesign to create image contact sheets, store training guides, infographic brochures and visual concepts. Brainstormed and researched ways to create great visuals for company collateral.
MAY 2017 - OCTOBER 2017
Custom Designer • Contract
VINEYARD VINES
Drew custom icons and used logos to create custom designs for clients. These items included creating tote bags, ties, scarves, apparel, makeup bags, pocket squares and more. Created merchandise to be sent out for production. Custom items were created to be sold via the NFL, MLB, NBA, NHL, Collegiate bookstores, company stores and used at custom events.
MARCH 2015 - OCTOBER 2017
Graphic Designer • Contract
VINEYARD VINES
Created lookbooks for Men’s, Women’s, and Kid’s fashion. Designed both print and digital assets. Created direct mail, emails, gift cards, and advertisements. Illustrated seasonal stickers. Learned the importance of brand voice and how to follow guidelines. Designed and Illustrated coloring book pages, Snapchat filters, and Snapchat QR codes. Brainstormed campaigns. Created promotional material for events such as the Kentucky Derby and more.
SEPTEMBER 2014 - JANUARY 2015
Graphic Designer
BIG APPLED
Designed Facebook fliers, cover photos, profile pictures, ads and more using Adobe Creative Suite. Designed and created newsletter templates, website popups, website wireframe layouts, infographics and additional images needed for the website. Redesigned company logo and infographic media kit.
INTERNSHIPS
JULY 2014 - OCTOBER 2014
Graphic Designer/ Sales & Marketing Intern
MANHATTAN MEDIA
Created email invitations with Adobe Creative Suite. Designed advertisement material for Avenue Magazine. Edited document layouts, business cards, Media kits. Used Microsoft Excel to update databases and create spreadsheets to measure market shares.
SPRING 2014
Account Executive For
Boston University Police Department
BOSTON UNIVERSITY PR LAB
Managed Boston University Police Department’s social media accounts (Facebook, Twitter & Instagram). Designed and distributed promotional material while running promotional events for the department and aiding in strengthening department and student interaction.
FALL 2013 & SPRING 2014
Art Director
BOSTON UNIVERSITY AD LAB
Designed labels for a cookie company’s packaging while working closely with a copywriter and web designer. Developed a wireframe website layout for a financial company as well as a logo, brochure and print ads. Worked closely in a team-oriented environment.
JUNE 2013 - AUGUST 2013
Intern
CHUCKIES NYC
Designed promotional email templates using Adobe Creative Suite. Created and uploaded content for the company’s Pinterest page and wrote product descriptions for merchandise sold in store.
SUMMER 2012 & SUMMER 2013
Design Intern
BAYARD ADVERTISING/ SHERMAN ADVERTISING
Drafted ideas and created both print and digital banner ads using Adobe Creative Suite. Designed promotional product logos, holiday cards, and ads. Resized and edited developed advertisement layouts.
SUMMER 2011 & SUMMER 2012
Intern
LIKEABLE MEDIA
Managed multiple social media platforms for numerous companies. Researched relevant blogs, potential clients and new business for the CEO. Took notes for the CEO during new business, client and partnership calls. Created Facebook ads and monthly analytic reports for company social media pages.
EDUCATION
2014
Bachelor's of Science in Communication
BOSTON UNIVERSITY
College of Communication
SKILLS
ADOBE PHOTOSHOP
ADOBE INDESIGN
ADOBE ILLUSTRATOR
ADOBE BRIDGE
ADOBE DREAMWEAVER
BEGINNER HTML
CANVA
FIGMA
GOOGLE DOCS
GOOGLE FORMS
GOOGLE SHEETS
GOOGLE SLIDES
MICROSOFT WORD
MICROSOFT EXCEL
MICROSOFT POWERPOINT
MICROSOFT PUBLISHER
TIK TOK
YOUTUBE
MAC/PC
SELECT FREELANCE CLIENTS
4BRANDCONCEPTS
ANN INC.
BLOOMINGDALE'S
BREEZEMONT DAY CAMP
CAMP GLADIATOR
COLUMBIA/BARNARD HILLEL
DECOR GLOBAL INC.
DESIGNS BY DONNA
EPICURED
FOREVERVIEW FARMS
ICONIC FOCUS
JONATHAN HEISLER PHOTOGRAPHY
KPR
LACOSTE
MIRIAM'S KITCHEN
NYY STEAK
SCHATZ HAYES HOMES
TELL ME YOUR GOALS
TOMMY HILFIGER
TWO STRANDS BAKERY
VINEYARD VINES
WARREN TRICOMI
WHICH LOOKS BETTER?
AND MORE...